Vying for the public’s attention, but what about their feedback? – Journalists vs the Blogosphere

Yesterday, I checked my Google Reader after, well NOT doing so for days and it had 976 new items. Holy blog-activity, Batman! One might automatically assume that I subscribe to too many blogs that don’t hold my attention enough to be a regular reader. This, in all honesty, is probably half-true. I’m a pretty busy person and I like to subscribe to random blogs. Some of them really are entirely hopeless in the thought that every single post will be read by my eyes: Amazon Daily, Mashable, NPR’S Bryant Park Project all put out several blogs a day, but I keep them because I find fun little gems like this. So on a day like today, I usually get flustered by all the posts and start scanning through them, just to chip away at that number of “unread items.”

On this morning, though, I scrolled across a nice post in one of the “biggies” that usually clog my reader: the MediaGuardian from the UK’s “The Guardian”. This piece by blogger Roy Greenslade discussed (and is so titled) “Why journalists must learn the values of the blogging revolution” and why their understanding of the concept and the activity is so vital to media. More than anything he stressed how journalists are used to bringing up the topics and moving on, not waiting for a conversation to happen. Blogging has, according to Greenslade, turned that orthodox on its head. And contrary to popular journalistic-veteran belief, it does not threaten “the established order of journalism.” Journalists must, according to this post, open themselves up to a new thought process away from “us and them” and toward a more integrated way of doing things.

This was a nice post for me, fresh out of Journalism school and wondering how to reconcile “get the information to the people” stuff I learned with this new (well “new” by comparison) wave of reciprocal information going out.

As with all emerging facets of media, the content and its validity must be of the utmost importance. in a 2005 post in Poynter Online, Rick Edmonds warned that blogging and “citizen journalism”, though it [was] the next big thing in new media, must be checked – with all the conversation, “where is the news?”

I’m not sure there are many journalists out there who don’t understand this blogging explosion, but rather, there are probably journalists of traditional media who see it as something that takes up time that could be spent reading and digesting actual news and current events. It could also be that blogging is, essentially a way to have the same power and outreach as traditional media, without the credentials and hard work to get there. But isn’t that just how it goes nowadays? Isn’t it time to bury the hatchet and, as Roy Greenslade suggested, integrate?

On my part, consider it buried.

Image courtesy of: muppet.wikia.com/wiki/Reporter_Kermit

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One response to “Vying for the public’s attention, but what about their feedback? – Journalists vs the Blogosphere

  1. Journalism has definitely had its paradigm shifted. Writers used to get away with spouting off pretty much whatever they liked and walking away from it with maybe a couple letters to the editors filtering in. Now, the response is immediate, and there is an expectation of a dialogue around the content that a writer creates. In some ways, I think it’ll hold writers more accountable for the things we write as well as journalists in that niche.

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